Proposal Standardizes Video Analytics For Loss Prevention

Published Tuesday, June 12, 2007

In order to boost the effectiveness of retail loss prevention and to improve the in-store customer experience, Cisco submitted a proposal to standardize how computers describe surveillance video for image analysis to the Association for Retail Technology Standards (ARTS), a division of the National Retail Federation. A group of retailers asked Cisco to work with them to develop a consistent way to access video analytic metadata from various vendors. Video surveillance has traditionally been used in retail for loss prevention. With the aid of computer processing and analysis of video, retailers can further enhance loss prevention efforts and better understand customer behaviors, as well as improve the customer experience.

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